Some words change meaning depending on the kind of business you’re in. In the software business, development is software engineering. In the nonprofit world, it’s fundraising. In real estate…well, it’s something else. Continue reading development
It really is all about marketing. Problem is, most everyone seems to have an idea about what marketing is that’s way too narrow. Some think it’s synonymous with selling. Some focus on advertising and promotion. Many in the nonprofit world think marketing is irrelevant altogether. Continue reading relationing?